THE DEAL PIPELINE
To pitch
Pitched
In talks
Booked
In production
Delivered
Usage watched
Invoiced
Paid
Illustrative view with sample deals. Brand names are stand ins, not clients.
THE PROBLEM
Brand emails in the inbox
Briefs inside platform apps
Rates in their head
Contract terms in PDFs nobody rereads
Payment status in hope
$0.00
earned from 8 approved platform videos
33%
of UK creators know how to price usage
47%
don’t charge for exclusivity
Industry figures: SevenSix Agency Influencer Pricing Report, 2026. Platform figure: my own account record.
WHAT’S INSIDE
The Deal Pipeline
A 56 field brand CRM and a 9 stage board that carries each deal’s rate, deliverables, invoice and dates with it.
9 STAGES
Rate, deliverables, invoice and dates ride with every deal
Stages: To pitch, Pitched, In talks, Booked, In production, Delivered, Usage window watched, Invoiced, Paid
The Usage Rights Engine
Every usage window tracked, with renewal copy ready before it closes.
THE SIGNATURE FEATURE
Start date, end date and platforms for every deal
A renewal draft written in your voice
Sorted by days left, soonest first
The most missed check in the business becomes a calendar event.
Contract Check
12 checks in plain words, with a dollar cost and a counter line.
IN DESIGN · TESTED
12 checks: usage, exclusivity, revisions, payment terms, AI training clauses
Plain words first, a dollar cost on every flag, the counter line to send back
Tested on an agreement with five planted problems. It caught all five.
A flag, not legal advice. It tells you what to ask a lawyer.
The Pitch Engine
Outreach templates that landed, a fit check, and reply rate by source.
OUTREACH
A library of outreach that has worked
A fit check before sending: if you wouldn’t use the product, the pitch doesn’t send
Every send and follow-up logged, reply rate shown by source
4 Recipes
Highway, Express, The Ping and Money, built in Make.
IN TESTING · BUILT IN MAKE
Highway: rolls platform deals in
Express: flags big retainers and one-off deals
The Ping: sends a Telegram alert when something lands
Money: runs the payment flow through Wave
VA Command Center
SOPs, a hiring checklist and defined lanes, so a VA can run the board in about an hour a day.
HANDS OFF
Built to be run by a virtual assistant, with lanes and handoffs ready
You approve rather than operate
Includes SOPs, a hiring checklist and defined lanes
Illustrative view with sample deals.
Illustrative output with sample numbers. Real flags use your own rates.
THE DAILY LAYER
A morning card: what’s overdue, which pitches need follow up, which deals are in talks. A payment watch that matches incoming money to deals owed. A testimonial request that goes out after delivery.
THE ASSISTANT
Claude learns your rules once (rates, terms, voice), then drafts, checks and prompts. You approve every send.
HOW A DEAL MOVES
1 A brand emails you
2 Make files the deal in Notion
3 Claude drafts a reply and checks the contract
4 You tap approve
5 Wave sends the invoice
6 Telegram tells you when it lands
Views on this page are illustrations with sample deals. Brand names are stand ins, not clients. Contract Check is a flag, not legal advice.
POWERED BY — BUILT ON TOOLS CREATORS ALREADY HAVE
01
02
03
04
05
06
07
08
RECEIPTS
60
live deal records
86
brands pitched in one wave
$900
deal tracked pitch to paid
5 of 5
planted contract problems caught
THE BUILDER
Sharone Poole — product designer and UGC creator. Dad of two. I run my real creator business on this, every pitch and payment.
WHO IT’S FOR
1)
Drop your email.
2)
Get first access when the test drive opens.
3)
First access, and the price, before anyone else.
Price announced to the waitlist first.
ALSO FROM THE OBSERVATORY
FAQ
When does it open?
January 2027. Private beta now.
Is it a subscription?
No. One time, in your own Notion.
What do I need?
Notion. Free works.
Can I test drive it?
Yes. The waitlist gets the demo copy by email.
What about my data?
Private. It lives in your workspace.
From The Observatory — instruments for creators who’d rather be creating.